Life of an Online Business – My Pillow place

Its back to school time, so like we did a year ago, we’ve started to push the back to college, decorate your dorm room stuff to those who need it.  We’ll be running a week long adwords campaign to target customers who need dorm room furnishings.  On top of that, we’ll be offering a few products at a lower price point for a short time.  I’ve also finally upated the fabrics on our Classic Bean Bag and Dorm Bean Bag items.  We’ve also taken a few dollars off of our Big Joe Bean Bag Floor Pillow because we’ve noticed that there have been a lot of searches specifically for the Big Joe, however sales have been lower than hoped of that quality product.

I’ve noticed that gas prices have started to drop and I hope that helps the economy because we would like to see some growth in ours and other business as we make the push into the 4th quarter of the year.  It would be nice to have a good sales holiday.  My goal of adding a new product every week has slowed because it is a big commitment to work. On top of that, I want to make sure that the products we add are good quality products that we would want to use ourselves.  So, if its a little less than one a week, then that is fine.  But I would like to have many more products added before the end of 2008.