Life of an Online Business – My Pillow place

As a young internet store, we’re still searching for that elusive month where we get at least one sale every day.  Already in June, we got nothing on the 2nd day of the month.  Maybe July will fare better.  The one thing that is frustrating about an online business is the inconsistency.  However, I see this new store that just opened up near where I live.  Its a little specialty store for dogs.  And I’m sure the woman running it was excited about starting a business.  And did a lot of prep work and rented a space…but I never see anyone go in there.  I can’t see her being in business very long.  In an economy such as this, that kind of store won’t survive because of how people spend their discretionary money.

I’ve added a new product…its kind of like a combination floor pillow/couch…the Relax Lounger is a neat product.  It lays flat like a giant floor pillow, but it has straps and clips on it that allow it to curl up and transform into a neat little seat.  Well, not so little. 

I’ve also looked at our square floor pillows page.  This individual product page gets a lot of traffic, but the conversion is low.  When looking at the page, I thought, maybe the page is too busy and there’s too much information…Maybe too much for the reader to easily skim.  So, I’ve reorganized the page and posted it.  Hopefully, this format will be better and I’ll adjust many other product pages to this format.